Concepted and developed creative for in-store visuals with a large focus on shopper conversion. Worked on the Unilever, Kimberly Clark, and Ford accounts for the following brands: Huggies, Viva Paper Towels, Depends, Scott, St. Ives, Dove, Simple, Hellmann’s, New Balance, Ford Motors, & etc.
I worked within the marketing team as well as cross-functionally with both the programs and development departments to support social media, email marketing, print + digital advertising, marketing collateral, website development projects, educational materials, b2b materials, etc. Designing in a professional, fast-paced environment among a team of creatives and brilliant thinkers has been an extremely rewarding experience that has encompassed life-saving work, touching millions of young women's lives every single day, which I am so incredibly proud of. Here are a handful of projects I worked on.
Once Upon A Wedding is a wedding planning agency with a twist. They promise to infuse your vision and true, authentic style into your entire wedding journey from start to finish. I had the opportunity to reimagine their brand + create custom icons that support all aspects of the wedding planning journey!
A Life From Scratch is a blog about motherhood, delicious homemade recipes, and interior design tips - run by the wonderful Courtney Holsworth. I had the opportunity to reimagine her brand + create custom illustrated icons that support all aspects of her blog’s offerings.